Ehime Toon City Countryside Tour

Experience the joys of rural life in Ehime’s Toon City! Join a local guide, indulge in a lunch cooked with freshly harvested vegetables, and visit a doburoku factory. Unwind as you stroll through the peaceful nature of Toon’s Alps.

In the middle of the Ehime’s countryside on the island of Shikoku, lies the charming Toon City. Set amidst mountains and layered rice fields, the greenery of the city stretches as far as the eye can see. The rural lifestyle is simple, slow-paced, and peaceful. Join a local guide to experience the treasures of Toon City!

Before exploring Toon’s nature, you will first visit a unique farmer’s restaurant. Depending on the time of year, the guide will take you to either “Botan-Chaya” or "Yukikko" restaurant. Botan-Chaya's traditional Japanese interior is decorated with period features such as an ‘irori’ room (an iron cooking pot over a fire pit), Noh theatre masks, and more. Yukikko is a simple farmer's house that serves wholesome, home-made food to guests.

The lunch served at the restaurants is prepared with fresh vegetables — some of which are harvested from the owner’s own field — cooked into a delicious traditional Japanese meal.

Before you leave the restaurant, the owner will show you to Doburoku Factory, where doburoku is made. Learn about the fermentation process of the sake and how the drink is still made in the traditional way. Doburoku is a drink that is mainly produced in this region. Unlike traditional Japanese sake, the drink is unfiltered, giving it a thick texture of rice grains. The flavor’s strong and sweet accents make it a delicious drink that many enjoy. While a drink is not included with this tour, doburoku is available for purchase on-site for 1,500 JPY (tax included).

After the factory tour, enjoy a stroll around the nature of Toon City as your guide explains to you the region’s geography, climate, and broader environmental issues. The fertile soil beneath the rice terraces has given the city a reputation for abundant harvests. Visit a local market, Asatsuyu Marche, and buy local seasonal fruits and vegetables that are known to be cheap, delicious, and beautiful.


  • 10:30 - Meet at Yokogawara Station and travel by car
  • 10:45/10:40 - Visit Doburoku Factory (Botan-Chaya/Yukikko)
  • 11:10 - Explanation about growing vegetables
  • 11:40/11:50 - Lunch with fresh vegetables
  • 12:10 - Travel by car to rice fields
  • 12:30 - Stroll through terraced rice fields
  • 13:10 - Travel to Asatsuyu Marche
  • 13:40 - Asatsuyu Marche shopping
  • 14:15 - Travel back to train station
  • 14:20 - Tour ends at Yokogawara Station


2 Working Days
3.5 hours
Voucher Type
No Amendments
No Refunds

Operating Hours

Duration: 3.5 hours

What You Get

Ehime Toon City Countryside Tour

Adult/Child: 5 years old and above


  • English-speaking local guide
  • Transfer by car
  • Lunch 
  • Doburoku workshop
  • Rice mill tour 


  • Personal expenses
  • Doburoku sample
Additional information:
  • Please note that the guide only speaks basic English
  • Minimum 2 people are required for this activity
  • The lunch menu cannot be catered for those with food allergies
  • There is no free tasting at Doburoku Factory. Purchases on site are available in cash only
  • Guests can buy doburoku from the factory for 1,500 JPY (tax included)

Terms and Conditions

  • Changi Recommends and the appointed operator will not be responsible for any accidents, loss of property or damaged caused by individual negligence
  • The e-ticket/e-voucher cannot be exchanged for cash or used on more than one occasion
  • Any alteration(s) on the e-ticket/e-voucher will not be accepted by Changi Recommends and the appointed merchant
  • In the event of unforeseen circumstances that affects tour departure or ticket/voucher invalidity, customers will be notified and be advised accordingly

Cancellation Policy:

  • No refunds will be entertained for cancellations
  • There will be no refunds even if included items are not utilised by the visitor
  • In the event of late comers/no show, it would be considered as cancellation and no refund will be given

Upon purchase of the ticket, you will receive an email confirmation with e-ticket/e-voucher within two days. Tours and tickets are subjected to availability and are not confirmed until a second confirmation email is received.

How to Get There

Meet up at Yokogawara Station, Ehime Prefecture

Item Price (SGD) Quantity
5 years old and above

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